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eVoice Rates

eVoice Marketing and Communications provides a wide variety of services at very competitive rates:

Writing Services
Web Services
Seach Engine Optimization/Pay-Per-Click Services
Graphics Design
Marketing and Web Consultations

Click on one of the links above to jump to service you're interested in learning more about.

Note: All rates are effective as of January 2009. Complex subject matters may be slightly higher.

Writing Services
Service	Prerequisites	Scope	Price Range
Case Study 750-1000 words	Participant identified	Background research 1-2 interviews with participant Story outline Draft copy + 2 revisions Approval follow-up	$500-$800
Newsletter/Magazine Article 500-1500 words with appropriate graphics	Purpose/key messaging defined	Background research Interview(s) with experts Story outline Draft copy + 2 revisions	$700-$1200
White Paper 1500-2000 words with cover page, summary section, problem overview, solution discussion	Purpose/key messaging defined	Background research Interview(s) Story outline Draft copy + 3 revisions	$2500-$4000
Press Release Max 400 words, with title, subhead, body, co. "about us"	Purpose/key messaging defined	Background research Keyword optimized Draft copy + 2 revisions	$300
4-Page Company Backgrounder - Company Fact Sheet - Product Overview - Management Bios w/Pics	Company stats, mission statement, target market, and value prop	Background research Interview(s) Draft copy + 2 revisions	$650
Media Kit Includes: - 4-Page Company Backgrounder - Press Release plus - Personalized Introductory Letter to the Editor (valued at $300)	Key clients identified and permission granted for inclusion in Media Kit	Background research Interview(s) Draft copy + 2 revisions	$900 (saving $350 off the individual list prices)
Blog Ghostwriting 250-350 words	Purpose/key messaging defined	Expert Interview Keyword optimized Draft copy + 2 revisions	$200-$300
Website Copywriting: New Content 500-800 words	Purpose/key messaging defined Reference material	Direct, value-focused, action-oriented copy Search engine friendly Draft copy + 2 revisions	$250-$400
Website Copywriting: Content Revisions	Goals and objectives defined	Direct, value-focused, action-oriented copy Search engine friendly Draft copy + 2 revisions	Call to discuss
E-mail Promotion Maximum 1500 words, includes initial offer + 2 follow-ups, 5-8 subject lines	Description of offer, call to action defined	Direct, value-focused, action-oriented copy Draft copy of initial offer + 2 revisions Spam-filter tested	$400-$700
Product Based Literature & Brochures: Information Kits, Fact Sheets, Flyers, Brochures, etc.	Contact us to discuss your needs
All collateral adheres to AP and Wired Style Guides. Designed using industry-proven best practices and techniques to optimize results. Delivered as HTML, PDF, or MS Word document (your choice).

Web Services
Service	Prerequisites	Scope	Price Range
Website Landing Page One web page integrated into existing site (Does not include creation of content or graphics)	Website content Web page requirements and business rules/guidelines Web page graphics	Storyboard mockup (requires client approval before proceeding) Draft page + 1 revision Landing page design best practices incorporated Search engine friendly	$50/hour
Website Content Page One web page integrated into existing site (Does not include creation of content or graphics)	Website content Web page requirements and business rules/guidelines Web page graphics	Storyboard mockup (requires client approval before proceeding) Draft page + 1 revision Search engine friendly
New Website Design (Does not include creation of content or graphics)	Website goals, objectives, and target audience defined Web page requirements and business rules/guidelines	Wire frame, site map, and site navigation mockups (requires client approval before proceeding) Home page and sub-page draft layouts (requires client approval before proceeding) Graphics created as needed User friendly Search engine friendly Database integration as needed
Website Redesign (Does not include creation of content or graphics)	Website goals, objectives, and target audience defined Web page requirements and business rules/guidelines	Wire frame, site map, and site navigation mockups (requires client approval before proceeding) Home page and sub-page draft layouts (requires client approval before proceeding) Graphics created as needed User friendly Search engine friendly Database integration as needed
All web pages developed to be search engine friendly. Designed using industry-proven best practices and techniques to optimize user experience.

SEO/SEM Services
Service	Prerequisites	Scope	Price Range
Search Engine Optimization	Website goals, target audience defined Web page requirements and business rules/guidelines	Page/content optimization Search engine crawler optimization Navigation and menu review and recommendations Site structure review and recommendations Search engine friendly site map Search engine indexing Directory registrations External link submissions Web analytics research	$150/hour
Search Engine Marketing Pay-per-click campaign management	Website goals, target audience defined Web page requirements and business rules/guidelines	Keyword research Landing page content optimization Competitive search ranking analysis Bid management analysis of keywords Ongoing monthly management
Website Search Engine Optimization Analysis Provide recommendations on how to improve the website to increase search engine visibility and rankings	Website goals, target audience defined Web page requirements and business rules/guidelines	Page content analysis HTML code and tag review Navigation and menu analysis Site map review Page naming conventions and URL review Search engine and directory indexing analysis Web analytics research
SEO/SEM ROI Study	Website goals defined Website statistics (traffic and visitor reports) and sales statistics	Calculate value of web conversions Visitor to sales conversion rate analysis Visitor site traffic analysis Estimate ROI of implementing SEO/SEM
eVoice will not engage in questionable tactics designed to “trick” search engines. Only ethical and proven SEO methods will be employed to optimize your site.

Graphic Design Services
Service	Prerequisites	Scope	Price Range
Logo Design	Corporate color scheme Target audience defined	Mockup (requires client approval before proceeding) Draft image + 2 revisions	$50/hour
Banner Ads	Purpose/key messaging, target audience defined Description of offer with call to action Corporate logo	Mockup (requires client approval before proceeding) Draft image + 2 revisions
Email Templates	Purpose/key messaging, target audience defined Description of offer with call to action Corporate logo Web graphics	Mockup (requires client approval before proceeding) Draft + 1 revisions
White Paper Templates	Target audience, purpose defined Corporate logo Web graphics	Mockup (requires client approval before proceeding) Draft + 1 revisions
Newsletter Templates	Target audience, purpose defined Corporate logo Web graphics	Mockup (requires client approval before proceeding) Draft + 1 revisions
Product Ad Slick	Target audience defined Corporate logo Product graphics	Mockup (requires client approval before proceeding) Draft + 2 revisions
All graphics are created using Adobe's Photoshop and/or Illustrator applications. Graphics can be presented in .gif, .jpg, .bmp, .tiff, .eps, .psd or .png formats.

Consulting Services
Service	Scope	Price Range
Professionally Proofread, Edit, and Polish Draft Collateral	Correct grammatical errors Improve readability and document flow Minimize passive language Highlight key messaging and call to action	$50/hour
Nurture Marketing Program Consultation		$50/hour
Website Consultation		$50/hour
Database Consultation		$50/hour
SEO/SEM Consultation		$150/hour